Don Ressler And Adam Goldenberg Display Innovation With Techstyle

Adam Goldenberg and Don Ressler are two guys redesigning the fashion world. Their new company Techstyle is taking over for their original fashion brand JustFab, as they take their fast fashion online to a new level. JustFab, their original brand name, has grown into multiple brands, Fabletics, FabKids and Shoedazzle. All these brands will now fall under the Techstyle Fashion Group.

Don Ressler and Adam Goldenberg strategy is to introduce the fast fashion industry online. They ultimately desire to make women feel good and be more comfortable in their active wear.

The JustFab brand has been a major success for Don Ressler and Adam Goldenberg with over 650 million dollars in sales since they started the brand back in 2010. The company now employs over 2000 people.

At the age of 15 Adam Goldenberg created Gamers Alliance Inc. and would later sell the company to Intermix Media. He would go on to drop out of high school and become the Vice President of Strategic Planning for Intermix. During his time at InterMix Media Adam Goldenberg would become the Chief Operating Officer of the company at the age of 20, the youngest C.O.O of any public traded company in history.

Don Ressler has built his reputation as a brand building genius. He has helped multiple companies and under his guidance has led these companies to do a billion dollars in sales, while also raising a 100 million dollars in capital. Don Ressler got his start on Intermix Media when he sold his company Fitness to Intermix.

While at Intermix Media Don Ressler co-founded Alena Media as well as the very popular skin care product Hydroderm.

Don Ressler and Adam Goldenberg met during their times at InterMix Media. They would start Intelligent Beauty which was their foot in the fashion worlds door. Their new company Techstyle is not only leading the way with fashion ecommerce innovation but is also giving back to the community. Techstyle has participated in community gardens as well as participating in a charity which helps low income students get gowns and accessories to attend their proms. Techstyle is proving to be a shrewd innovation for the two ecommerce sensations Don Ressler and Adam Goldenberg.

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