During the past year, Bradesco has undergone a number of changes, particularly concerning the people working at the company in prominent positions. As of March 2018, the company has a new person in the position of chairman of the company and also has a new President.
The changes in the management occurred when the company’s previous chairman decided to retire. His retirement would leave vacant one of the essential positions within Bradesco, which is why it then becomes essential to fill up the position at the earliest. After much consideration by the board of directors of the company, Luiz Carlos Trabuco Cappi was asked to take over in the position of Chairman at Bradesco.
Over the years, Luiz Carlos Trabuco Cappi has demonstrated that his skill and contribution to the field are notable and things that can significantly benefit Bradesco as a whole. As a leader to the company, he has helped Bradesco grow to become one of the leading private banks in the entire country. Before he was offered to take on the role of Chairman of the company, Trabuco stood as the President of Bradesco. He took up this position in 2009, which was when Bradesco was standing as the second largest bank in the country. Having worked for the entirety of his career at Bradesco, he was able to implement some changes that would improve every facet of the company and its overall workings. Through the work that he did, Bradesco grew and once again managed to attain its number one spot. It was something that Bradesco had been working towards for an incredibly long time, and was something that helped the company as it progressed through the banking sector.
Being such an important figure at Bradesco was one of the many reasons why the companies board of directors decided that Trabuco should be asked to take over the position as the chairman of Bradesco. But the company also had a standing rule that one member of the company cannot carry out multiple positions at once. Because of this, it becomes essential for the company’s board of directors to choose another member to take on the position of President of the company. The board was once again put in a position wherein they had to evaluate the current members at Bradesco and determine who would be the best leader to the company. After much consideration, Octavio de Lazari was chosen to take over the position that Trabuco once held at the company.
Octavio and Trabuco share a lot of similarities which is why the board of directors saw him as a viable person to take over the position. Both of the leaders had been working for the company since the beginning of their careers, and both of them have worked their way up, holding important positions within the company.
There is without a doubt that Octavio will be able to take on the new position and perform it well, the same, for Trabuco.
Graduating from the University Of Sao Paulo (USP), with a degree in philosophy, Luiz Carlos Trabuco Cappi initial position with Bradesco was a bank clerk back in 1969, in his and Bradesco home town of Marilia. Luiz Carlos Trabuco Cappi was a bank clerk for two years, before moving to Sao Paulo in 1971, and was promoted to be the Director of Marketing. Luiz Carlos Trabuco Cappi, as the Director of Marketing, understood the importance of having a good reputation in the public eye, and this can best be achieved by having a good relationship with the media. Luiz Carlos Trabuco Cappi is noted for modernizing the bank’s culture to embrace the media, and encourage a more transparent culture, and media friendly company.
Search more about Luiz Carlos Trabuco Cappi: http://economia.estadao.com.br/blogs/coluna-do-broad/bradesco-deve-anunciar-sucessor-de-trabuco-antes-do-carnaval/